Short online courses with certificates : An illustrative example of similar audiences and how they work. similar audiences on Facebook
For example Short online courses with certificates: You can target a person who lives in Riyadh, Saudi Arabia, between the ages of 20 and 30 years old and cares.
After Short online courses with certificates you know and define your audience, you can use the similar audiences feature!
🤓 Short online courses with certificates Isn’t that amazing? ✅
Fourth Step Choose the appropriate advertising format Short online courses with certificates
Facebook provides you with a lot of advertising formats so that you can choose the format that best suits your business story.
After knowing your goals from the advertisement and according to the type of content that you want to promote, you can choose the appropriate format (image, video, text, use stories, or use advertising through the messaging application … etc.)
🔥 Short online courses with certificates Yes, there are many! 🤑
Choose what matches your goals and what your audience likes.
The fifth step is to set and allocate the advertising budget
Competition in Facebook is a fierce competition!
So optimize your ad budget based on performance
and focus your budget on the most efficient ads.
✨ Whenever Facebook budgets are mentioned, I think of the following questions Short online courses with certificates: 💥
Types of Facebook budgets?
There are two types of budgets:
Daily budget: The average amount that you spend on your ad each day.
Total budget: The maximum amount you spend on advertising until it stops.
How does a Facebook auction work?
In a Facebook ads auction, priority is given to the ad with the highest total value,
and the total value depends on three factors:
1. Quote specified by the advertiser.
2. Estimated action rates, in other words, is the
likelihood that an ad serving to a person will produce the desired result for an advertiser.
3. Ad quality and relevance.
😂 Image showing ad impression factors during the auction Short online courses with certificates 🔥
Make sure that your ad has a high total value Short online courses with certificates, by avoiding some practices that could lead to a decrease in the quality of your ad by following these instructions from Facebook
The sixth step is to create super ads Facebook gives you the ability to combine visual ads with text Short online courses with certificates dads to produce highly-converting ads. Here are these tips for creating very effective ads:
Use short, beautiful Short online courses with certificates, headlines Use short, clear headlines. Audiences do not like long headlines and will likely ignore them.
Using story-telling style
Who among us does not like hearing stories ?!
Use the split and experiment method. Divide your ad copy into two parts, for example, and experiment with different features for each version to find the most efficient ad.
Think outside the box Short online courses with certificates.
Use new strategies and ideas in your ads.
Do not forget mobile phone users, review the advertisement and make sure that it is clearly suitable for display on mobile devices.
⌚ The seventh step is re-targeting Short online courses with certificates ⭐
You have installed a pixel in the past and have a decent amount of traffic?
Now is the time to use retargeting.
You can use retargeting to encourage people to re-explore
what they like about your business, Short online courses with certificates, whether they visited your site without any previous action or purchased your products.
Image showing the retargeting process on Facebook
Retargeting
This mechanism will help you target them, try to attract
them, and get them to learn more about your business and your new products.